DFZ Labs Partners with SparkArt to Launch New Merchandising Brand

Deadfellaz
2 min readOct 13, 2024

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TLDR: Buy merch here from today https://buydamagedgoods.com/

DFZ Labs has officially entered into a partnership with world-class full stack e-commerce agency, SparkArt. This partnership comes as part of DFZ Labs’ highly anticipated launch of their new in-world lifestyle brand, Damaged Goods. The brand is set to offer limited-edition collectible merchandise for Deadfellaz, while also servicing the wide range of other brands under the DFZ Labs umbrella.

SparkArt, known for its stellar reputation in the merchandise industry, has a long history of providing reliable and high-quality e-commerce solutions for many of the world’s largest culture brands & bands. By partnering with such an established company, DFZ Labs stands to significantly benefit from the expertise and services SparkArt brings to the table, ensuring top-tier products and a smooth customer experience for the Horde and beyond.

“We are so excited to be working with Naveen, Michael, and the SparkArt team. Their experience and reputation in the ecommerce space, particularly in the intersection of IP, fandom and community is incredibly impressive. We look forward to launching the iconic Deadfellaz IP into the collectible merchandise and lifestyle space together with ‘Damaged Goods’. — Betty & Psych

As part of the partnership, monthly limited-edition merchandise drops will be rolled out under the Damaged Goods label, with limited numbers and very little re-releases. Additionally, evergreen merchandise items will be produced for DFZ Labs’ existing brands, which include Deadfellaz, Deathtouch, Bloodbath, and Wallhugger. These regular releases will provide collectors and fans with a continuous drip of high-quality products, as well as a lore-immersive gamified collectors experience over time.

With SparkArt’s experience and DFZ Labs’ innovation, this partnership promises to be a game-changer not only for their merchandise but also for their collectors and fans. The collaboration is poised to elevate DFZ Labs’ brands, giving them a strong presence in the world of high-end collectibles and merchandise, proliferating the IP beyond the current collector base and into the hands of new fans.

The first Damaged Goods Drop will be live on the 13th OCT here, and will feature a one-time throwback release of the highly sought after (but next to impossible to acquire) OG Deadfellaz merch, including the Horde crew neck sweater, skull-face Dad Hat, and an exclusive new design tee.

20% discounts apply for Deadfellaz collectors, and of course worldwide shipping is available for all items.

Buy f*cking amazing merch here https://buydamagedgoods.com/

Find SparkArt Here https://www.sparkart.com/

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Deadfellaz
Deadfellaz

Written by Deadfellaz

Undead Digital Collectables & Gaming. Created by DFZ Labs.